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Spaceload

For Bootstrapped SaaS Founders

Technical SEO Services for Bootstrapped SaaS Founders

Most technical SEO agencies start at $5,000/month and target enterprise. We don't. Spaceload runs founder-led technical SEO retainers from $1,200 to $2,800/month for SaaS marketing sites under $1M ARR. 90-day pilots. No annual contracts. Founder to founder.

SaaS Software Development Company
42 57
Domain rating in 6 months. Organic sessions 2,400 → 4,600.
Ecommerce Shopify Website
0 85+
Organic clicks/month. 60+ organic orders in 2 months.
Staffing Platform
30 129
Organic visits with 350 ranking keywords in 2 months.
Definition

What is Technical SEO?

Technical SEO is the work of optimizing a website's infrastructure so search engines and AI systems can crawl, render, index, and cite its content. It covers site speed, Core Web Vitals, mobile usability, structured data, crawl budget, JavaScript rendering, HTTPS, and the configuration files (robots.txt, XML sitemaps, canonicals) that tell bots what to access. In 2026, technical SEO also includes AI-crawler readiness for GPTBot, PerplexityBot, ClaudeBot, and Google-Extended, because the same crawl-and-render pipeline now decides whether your pages show up in ChatGPT, Perplexity, and Google AI Overviews.

Why us

Built for one customer: bootstrapped SaaS founders.

We're not a general agency that "also does SaaS." Spaceload exists for one customer profile: SaaS founders with $0 to $1M ARR who need organic to compound before paid CAC eats their runway. That focus shows up in three ways:

01

Founder-to-founder.

No account-manager layer. You work directly with the operator who took a SaaS software development company's DR from 42 to 57 and doubled organic sessions in six months.

02

90-day pilots, not 12-month contracts.

Most agencies need a year before you see ROI. We compress the first audit, critical fixes, and proof into 90 days so you decide on evidence, not promises.

03

Bootstrapped pricing.

Retainers start at $1,200/month. Most engagements land between $1,200 and $2,800. Compare to $5,000 to $10,000/month at most SaaS SEO agencies.

What's included

Every deliverable, what it produces, when you get it.

No vague "ongoing monitoring" line items. Every engagement ships these nine deliverables on a fixed timeline.

DeliverableWhat you getWhen
Full technical auditPrioritized fix list with business impact, effort, and owner per issueWeeks 1 to 2
Core Web Vitals optimizationLCP, INP, CLS scored against 2026 thresholds, with implementation planWeeks 3 to 6
Crawl and indexation cleanuprobots.txt, XML sitemap, canonical, and redirect-chain fixesWeeks 3 to 5
Site architecture reviewInformation architecture, internal-link audit, orphan-page recoveryWeeks 4 to 6
Schema markupJSON-LD for Organization, Product, FAQ, HowTo, Article. Eligible for rich results and AI citationWeeks 6 to 8
Mobile and JavaScript renderingMobile-first audit, hydration check, render-blocking resource fixesWeeks 6 to 8
AI crawler readinessGPTBot, PerplexityBot, ClaudeBot, Google-Extended access audit and llms.txt setupWeeks 8 to 10
Implementation supportDirect implementation OR detailed tickets your dev team can ship fromThroughout
Monthly reportingRankings, traffic, Core Web Vitals trend, AI-citation trackingMonth 4 onward

Want to see which of these your site is already failing?

The free 30-minute audit covers your top 5 pages, Core Web Vitals, and AI-crawler accessibility. You get a 1-page summary either way.

Book a free 30-min audit
2026 benchmarks

What "good" looks like in 2026.

These are the thresholds we engineer your site to hit. They're also what Google's algorithm and AI search engines use as ranking and citation signals.

LCP
< 2.5s
Largest Contentful Paint
Load speed of main content. Direct ranking signal since 2021.
INP
< 200ms
Interaction to Next Paint
Replaced FID in March 2024. The most-failed CWV in 2026.
CLS
< 0.1
Cumulative Layout Shift
Visual stability. Affects user trust and conversion.
TTFB
< 800ms
Time to First Byte
Server response speed. Foundation for all other metrics.
FCP
< 1.8s
First Contentful Paint
First visible render. UX signal, especially on mobile.
Comparison

Technical SEO vs On-Page vs Off-Page.

A common question: "what's actually different?" Here's the breakdown.

Technical SEOOn-Page SEOOff-Page SEO
What it coversContent, headings, keywords, internal links, schemaBacklinks, brand mentions, citations
Who owns itContent + SEOSEO + PR / outreach
Typical leverRewrite H1 + add FAQ sectionEarn link from a DR 70 publisher
Time to impact4 to 12 weeks after content goes live3 to 6 months to compound
Risk if ignoredPages get indexed but rank poorlyPages rank but get out-ranked

Technical SEO is the foundation. Without it, the other two don't matter. Google can't rank what it can't crawl, render, or index.

The 90-day pilot

How a typical engagement runs.

Days 1 to 10

Audit.

Full technical crawl using Screaming Frog, Search Console, Ahrefs, and PageSpeed Insights. Output: a prioritized issue list scored by impact × effort, with a recommendation for what to fix in the next 30 days vs defer.

Days 11 to 30

Quick wins.

Ship the highest-impact, lowest-effort fixes first. Typical examples: kill indexed thank-you pages, fix canonical conflicts, deploy missing schema, compress oversized hero images. You'll see Search Console coverage improve within this window.

Days 31 to 60

Core Web Vitals and architecture.

Tackle LCP and INP issues that need real dev work. Re-architect internal linking to push authority to revenue pages. Implement AI-crawler access (llms.txt, GPTBot allow rules) and AI-citation schema.

Days 61 to 90

Verify and report.

Re-crawl, re-test Core Web Vitals on real-user data (CrUX), confirm Search Console shows the changes Google sees. Deliver a full report with before/after metrics, current rankings, and a 90-day continuation roadmap if you want to keep going.

Proof

Real results from real engagements.

SaaS Software Development Company
In-house · ongoing
42 57
Domain rating (6 months)
2.4K 4.6K
Organic sessions / month
Lever: technical + content + internal-linking overhaul.
Ecommerce Shopify Website
Client · 8-week sprint
0 85+
Clicks / month
60+
Orders in first 2 months
Lever: indexation cleanup + product schema + CWV.
Staffing Platform
Client · 2-month engagement
30 129
Organic visits / month
350+
New keyword positions
Lever: site architecture rebuild + crawl-budget recovery.
Pricing

No "request a quote" games.

Three transparent options. Month-to-month after the pilot. No 12-month contracts.

90-Day Pilot
$2,500 flat
For founders who want a one-time audit and critical fixes, with no obligation after.
  • Full technical audit
  • Top 10 fixes implemented
  • 90-day before-and-after report
  • Continuation roadmap if you want to keep going
Start a pilot
Scale Retainer
$1,800 to $2,800/mo
For sites over 100 pages or high-velocity SaaS marketing sites.
  • Everything in Growth
  • Bi-weekly strategy calls
  • AI-citation tracking
  • Schema expansion across page types
Book a call

All engagements are month-to-month after the 90-day pilot. Cancel any time. Calendly not working for you? Send a message instead.

FAQ

Questions founders actually ask.

Do you implement fixes or just provide recommendations?
Both. Most engagements include direct implementation for WordPress, Webflow, and Framer sites, plus detailed tickets (with code snippets) for issues your dev team needs to ship on custom stacks. The 90-day pilot guarantees that the top 10 highest-impact fixes are shipped, not just documented.
How long does technical SEO take to improve rankings?
Technical fixes typically show in Google Search Console within 2 to 4 weeks (crawl and index updates), and ranking movement on existing pages usually starts within 4 to 8 weeks. Full traffic impact compounds over 3 to 6 months as the fixed pages accumulate authority. Pages previously blocked from indexing can rank within 7 to 14 days of being unblocked.
Can technical SEO alone significantly boost my traffic?
It depends on what's broken. If technical issues are preventing indexation, blocking AI crawlers, or failing Core Web Vitals on revenue pages, fixing them can deliver 30 to 100%+ traffic gains within a quarter, without changing a single piece of content. If your technical foundation is already strong, the gains are smaller (5 to 15%) and content and links become the bigger lever.
How much do technical SEO issues cost my business?
For a bootstrapped SaaS doing $500K ARR with 20% of demos coming from organic, a single Core Web Vitals failure or indexation issue on the pricing or features page can cost $5K to $20K/month in lost pipeline. The 90-day pilot at $2,500 typically pays back in the first month of recovered traffic.
What does a technical SEO audit include?
A full technical SEO audit covers eight areas: crawlability (robots.txt, sitemaps, internal linking), indexation (canonical tags, noindex usage, duplicate content), Core Web Vitals (LCP, INP, CLS), mobile-first usability, JavaScript rendering, structured data (schema markup), site security (HTTPS, mixed content), and AI-crawler accessibility (GPTBot, PerplexityBot, ClaudeBot, Google-Extended). The audit produces a prioritized fix list scored by traffic impact and implementation effort.
What's the difference between technical SEO and on-page SEO?
Technical SEO optimizes the website's infrastructure: how search engines and AI systems crawl, render, and index pages. On-page SEO optimizes individual page content: titles, headings, body copy, internal links, and schema for a specific keyword. Technical SEO is a site-wide foundation; on-page SEO is page-by-page execution. Both are required to rank.
Do you optimize for AI search (ChatGPT, Perplexity, AI Overviews)?
Yes. Every engagement includes AI-crawler access audit (GPTBot, PerplexityBot, ClaudeBot, Google-Extended), llms.txt setup if appropriate, schema markup that makes pages eligible for AI citation, and content structure recommendations (definition blocks, answer-shaped FAQs, comparison tables) that increase the probability of being cited in AI-generated answers.
What tools do you use?
Screaming Frog for crawls, Google Search Console and Bing Webmaster for index data, Ahrefs for ranking and backlink data, PageSpeed Insights + CrUX for Core Web Vitals, Schema.org validator and Google Rich Results Test for structured data, Chrome DevTools for render and JavaScript diagnostics, and our own scripts for AI-crawler accessibility checks.
Do you offer a guarantee?
We guarantee deliverables, not rankings (any agency that guarantees rankings is lying to you). The 90-day pilot guarantees: a full technical audit, the top 10 highest-impact fixes implemented, before/after Core Web Vitals data, and a 90-day continuation roadmap. If we don't deliver those four things, you don't pay.
Who is this not for?
Sites with under 10 pages (you don't have enough surface area for technical SEO to matter, focus on content first). Enterprise sites with 50,000+ URLs (we focus on bootstrapped SaaS, not enterprise, try Botify or DeepCrawl). Shopify or WooCommerce store owners (the playbook is different, see our ecommerce SEO services instead). Companies wanting ranking guarantees or "SEO from $99/month" (the math doesn't work).
Get started

See what's broken on your site, free.

The free 30-minute technical audit covers a Search Console health check, Core Web Vitals on your top 5 pages, a crawl-and-index sanity check, and an AI-crawler accessibility test. You walk away with a 1-page summary of what's costing you traffic, whether or not you hire us.

Book a free 30-minute audit